Why Get a Digital Marketing Job?
With the continuous growth of social media and the advancement of technology, digital marketing careers are increasing in demand amongst companies. The traditional method of marketing is still evident. However, digital marketing is changing many landscapes of how marketing is conducted. Whether you are fresh out of college or are just interested in a career change to digital marketing, this article will identify a number of ways to get a digital marketing job.
The Current State of Digital Marketing Jobs
As mentioned, the digital marketing industry is growing to new heights, as there are new specializations within digital marketing that require specific skills. The specializations include but are not limited to: search engine optimization (SEO), search engine marketing (SEM), email marketing, marketing analytics, web analytics, social media marketing, online sales marketing, and more.
Technology and the digital marketing industry are positively correlated. As technology advances, so do digital marketing jobs and specializations. 5 – 10 years down the road, there may be new technologies and software. Thus, getting experience with digital marketing careers is only beneficial, as technology is sure to advance.
What to Do Before You Start Searching for a Digital Marketing Job
1) Ask yourself what you are passionate about
2) Ask yourself what skills you already have and what you need to work on
It is also crucial to conduct a reality check and a self-analysis and identify the skills you are good at and the ones you need to work on. Consider taking a skills assessment as well as a personality test to determine your social style.
3) Determine if you are more creative than analytical
In marketing, creativity and analytical thinking often bounce off each other. Certain roles are going to be much more focused on dissecting analytics and other roles are going to be much more about content creation and strategy. Determine what you enjoy more as there are tons of different types of lucrative jobs within marketing and you want to make sure that you’re heading into an area of marketing that fits your passion.
4) Start getting work experience immediately
As soon as you know you want to get into marketing, you need to start getting work experience immediately. Simply having a degree in marketing will not be enough for companies to want to hire you. Furthermore, it’s not just about getting any marketing work experience, you want to make sure that you’re getting the exact work experience they actually want as this is what will lead you to a job. You can check out our article, “How to Get a Marketing Entry-Level Job In As Little As 2 Weeks” for the exact list of work experience that hiring managers want in entry-level candidates. Alternatively, if you want to get trained and gain immediate work experience in all of these exact areas, consider taking JobPrepped as we provide you with everything you need to get hired quickly and this is the exact reason that 94.3% of JobPrepped students get marketing interviews or job offers within 3 weeks.
Websites and Apps to Find a Digital Marketing Job
Onto our list now:
1) Linkedin
Linkedin is arguably the most popular application and website for professionals to interact with on social media. Linkedin provides users with many methods of applying for jobs as well as connecting with employers and colleagues. I highly recommend making a Linkedin account if you already do not have one.
2) Glassdoor
Glassdoor is a company review website. Glassdoor is important because it is important to know the type of culture you are applying to. If the culture does not fit your social style, or you do not feel you would enjoy working there, you should probably explore other options.
3) Indeed
Indeed is one of the most popular sites for job searching. Many filters allow you to adjust to exactly what you are looking for; such filters include but are not limited to location, employer, wages, and more!
4) Talent Zoo
Talent Zoo is the perfect website for those who are looking to get into marketing jobs. Talent Zoo allows you to upload your resume and start looking for jobs instantly.
5) Your Career Services Department
Your Career Services Department sometimes has access to job listings that you can’t find on these other sites as they are specifically looking for alumni from your school. So, don’t forget to use them as a resource as you might have a leg up going this route.
6) Marketing Hire
Marketing Hire has many online resources through job boards that connect marketing candidates to marketing-based jobs. Marketing Hire also offers career advice, coaching, and more!
7) MediaBistro
If you are aspiring to work as a freelancer, MediaBistro is the right platform for you. MediaBistro connects content creators and marketers to freelancing opportunities. Once you become a member you may begin your search for freelancing jobs.
To conclude, there are many ways to get a digital marketing job through digital platforms and applications that provide services by connecting job applicants with hiring managers and companies.
Once you know what area of marketing you want to go into, start immediately getting the work experience that hiring managers want you to have as this is the #1 thing they look at in determining who to interview and who to ultimately hire. If you need any help getting an entry-level marketing job, consider JobPrepped as we’ve helped 3,000+ people get entry-level marketing jobs and 94.3% of JobPrepped students get marketing interviews or job offers within 3 weeks.
Good luck out there!
By Guest Writer,
Will Lazar
