The best ways to land your dream entry-level digital marketing job this year, even after the pandemic.
There’s no secret that digital marketing has already become the weapon of the future. According to well-known LinkedIn user, CEO Elijah Ogunbayo states that “If you’re wondering why digital marketing is important, the answer is that your competitors are already using it. Many of your competitors have already taken advantage of all digital marketing has to offer. They’ve created social profiles, adapted their website for SEO, and run paid advertisements to reach new leads”.
Digital marketing is essential for any business and company across the globe, and the demand for digital marketers is only growing at a rapid speed. If you’re a beginner in the digital marketing world and want to land a dream position but you lack 3+ years of experience that recruiters and hiring managers ask for, the following article will come in handy.
Below you can find the top 10 ways to get entry-level digital marketing jobs in 2022, including insight about the most-searched digital marketing skills by companies, how to attract potential hiring managers and recruiters, displaying your work, and being prepared for your digital marketing interviews.
1. Have A Great And Updated CV
This oftentimes seems like a not very important thing when it comes to getting entry-level digital marketing jobs when the reality is that it is a key part of the process. Having an updated and visually-pleasing CV with all your work experience, stats, and knowledge is essential to making a great first impression that recruiters and hiring managers like. Remember, this is your chance to market yourself and why you’re the best fit for the job becuase if you can’t market yourself, why would a hiring manager think you can successfully market their company or product?
Showing off all your most important work experience on your CV/resume is the most important thing hiring managers and recruiters are looking at, which is why this is something you ought to do right away.
2. Determine Your Digital Marketing Career Path
Digital marketing is broad, and if you want to land any remote entry-level digital marketing job you need to get specific on what you’re looking for, according to your previous work experience, skills, knowledge level, and your willingness to learn from others.
For example, according to an article published by the University of Vermont, “data analytics is one of the current most-desired skills in digital marketing. In addition, the fastest-growing skills to stay ahead of, according to digital marketing job data on LinkedIn as of June 2021, are: Instagram (+72%), content marketing (+63%), creative problem solving (+45%) and brand awareness (+41%)”.
3. Search For Online Digital Marketing Courses
The internet is full of online courses, both free and paid, that offer excellent knowledge and skills development you can benefit from when looking to land an entry-level digital marketing job.
JobPrepped is currently the only training program to offer immediate work experience as part of their program as having the right work experience is ultimately the key thing that is going to determine if you can get hired or not. The program is meticulously designed to provide you with the exact work experience your CV/resume needs to ensure that you aren’t just being trained in Digital Marketing, but so that you’re also able to land a great marketing job faster, from better companies, and for a better salary.
4. Network On LinkedIn
LinkedIn is the number one source of job opportunities you can use to your advantage if you spend some time getting to know the platform and how to connect with others. You can upload previous work experience even if you’ve done them as a freelancer or just for fun, and you can get in touch with pretty good mentors if you know where to look.
You can offer to do work voluntarily for companies so that you’re gaining work expeirence and you can later add to your resume. Remember, getting the right work expeirence is the name of the game in what’s going to get you hired. Never underestimate the power of LinkedIn and how it can help you discover entry-level digital marketing jobs remotely.
5. Reach Out To Potential Customers/Recruiters
This is excellent for new freelancers that are a bit lost on the freelance part, and it is not as frightening as it sounds. Of course, you can search for digital marketing jobs that are entry-level and remote as most people do, but you’re underestimating the power of sending a personal message to a potential client or recruiter. You have the opportunity to stand out from the rest and even make a great first impression on the other person by crafting a great message. It might not land you a position on the spot (unless you have great work experience) but you can make contacts, receive free advice from powerful people, and more.
Sarah Leather, marketing coach, published a brief article on LinkedIn telling people about her experience in approaching clients/recruiters, stating that “If you are waiting for your ideal clients to land in your inbox (inbound marketing), you could be waiting for a very long time”. Don’t be afraid and reach out to people.
6. Take A Chance On Online Freelance Platforms
The New York Times stated that “A new generation of online service marketplaces is giving small companies more opportunities than ever to find specialized expertise and affordable labor”, referring to how online freelance platforms are setting the tone for the near future.
If you’re looking for entry-level digital marketing jobs, try setting up an account on the internet’s most-used online freelance platforms such as Fiverr, Guru, and Upwork (previously known as Elance-oDesk). You can find pretty good job opportunities to fill your resume with as well as sharpen your digital marketing skills.
7. Prepare For An Entry Level Digital Marketing Job Interview
This is equally important as searching for the job opportunity itself, thus not being prepared for a professional interview can cost you the position. Make sure to have your CV/resume updated and memorized (you don’t need to know letter by letter but do be prepared for how you’ll answer questions about your previous work experience and your personal portfolio) as well as research the company or business you’re being interviewed for as you want to make sure the digital marketing strategies you’re pitching during your interview aligns with what they are already doing to show you’re a good fit.
Further, having an estimated salary on your mind is essential before walking into the interview. You don’t want to ask for too much for an entry-level job but you don’t want to be paid miserably for your time and skills either.
8. Have Various Digital Marketing Skills
Of course, the most important thing is to focus on what you love and follow your passion, but in this technological era we’re living in, it is always recommended that you master more than one skill in digital marketing.
According to Reliable Soft, “the best entry-level digital marketing job to pursue in 2022 is that of a Digital Marketing Specialist. Digital marketing specialists get a higher starting salary compared to other marketing job types and the top salary once they reach senior-level positions, is higher than other jobs”. So, try to make sure you’re well-versed and gain work experience in Social Media, Email, PPC, and SEO Marketing as this won’t just make it 10x easier to get hired quickly, but it will help you earn a much better salary and get job offers from much better companies.
9. Publish Your Portfolio
Having a portfolio is not just something that the pros do, but you should also consider doing this to show off all of your previous work experience to potential clients, hiring managers and recruiters.
There are several websites and apps that allow you to create a nice-looking portfolio that will catch everyone’s attention and give you the possibility to land several entry-level digital marketing jobs in 2022.
10. Create, Create & Create
Continuing with the previous point, to acquire a remote entry-level digital marketing job you need to display your work, and in order to do so, you need to constantly create content so that hiring managers and recruiters can see your abilities. Spending time every day researching new techniques, innovative ways to share your work as well as networking, just to name a few things, all contribute to you landing your dream position even as a rookie.
Look at what others are doing and how you can perform better or use their content to your advantage by learning through it and discovering weak points to strengthen.
Getting Entry-Level Digital Marketing Jobs Final Words
Landing a remote digital marketing job as an entry-level candidate might seem difficult as a beginner, but this list demonstrates that you don’t have to have 3+ years of gaining experience to get the position you’re looking for. With the right determination, knowledge, and most importantly work experience, you can reach your goals in much less time than you think.
Getting you a great Digital Marketing job ASAP is what JobPrepped is all about. At its core, the main reason why 94.3% of JobPrepped students get marketing interviews or job offers within 3 weeks is because we make sure you’ll finally be able to give companies exactly what they’re asking for line-by-line in their job requirements section (including the exact work experience you need) so of course you’re going to get hired much faster, by better companies, and for a better salary. We obviously also give you all the Digital Marketing Training hiring managers want you to have, fix your resume, cover letters, Linkedin Profile, help you in your interviews to make sure you ace them, and we help drive our large network of hiring managers and recruiters to start reaching out to you so you get a lot more job opportunities.
If you have a passion for digital marketing or want to start your Digital Marketing career, JobPrepped is your fastest path to get hired quickly and land an entry-level digital marketing job this 2022, especially after the pandemic.